MARKETING GRADUATE CERTIFICATE • 12 CREDITS • MARKET GRC
Graduate Certificates provide students with the opportunity to deepen their skills in a particular subject. They may be completed at any time while taking Master of Business Administration courses provided the prerequisites are met, or may be completed as a stand-alone certificate.
Prerequisite: MKTG610 (taken as part of the MBA) is a required prerequisite that must be completed prior to taking the following courses in the Graduate Certificate in Marketing.
|MKTG680||Applied Marketing Research and Segmentation||3 cr.|
|Select three of the following courses:||(9) cr.|
|MKTG638||Marketing and Communicating in a Multi-Cultural Environment||3 cr.|
|MKTG705||Digital Marketing||3 cr.|
|MKTG723||Consumer Behavior||3 cr.|
|MKTG757||Strategic Brand Development and Management||3 cr.|